Thoughts on this gay rights video - FCKH8 (NSFW - profanity). Effective?

Lawl. I lol’d when the big black lady said, “get the fuck over it.”

I think it’s cute and I want a shirt.

I agree with your assessment. I’m not a fan of generalizations (not all Christians and republicans are against same-sex marriage) and the swearing children was a bit much for me to swallow. More kissing, less cursing.

I’ll stick to NoH8 over FCKH8. I like the shade of pink they’re sporting, though.

As a gay rights supporter, I don’t find it appealing. Knowing a few people who don’t support gay rights, I can guarantee that this advertisement would not help sway their opinion.

What it says is right. How it says it isn’t going to change any of those already opposed.

I smiled and I’m not offended by the word fuck but I agree, it’s a little too much “preaching to the choir” and not likely to win over any new chorus members.

Normally I think it’s adorable when kids swear, but this was just a schtick. I agree that this will not change anyone’s mind.

In fact, I’ve only ever come up with one line of reasoning that caused anyone to reconsider their stance on this. Many conservatives don’t want to see the government given any more power. One day, I asked my brother why, if he didn’t want the government having any more control, did he want it telling people who they can marry? Hmmm, good point. ‘Course, my brother is a lot more open minded that your garden variety gay marriage opponent.

I felt the same as many others above. The video made me smile, but it also made me cringe a bit. I think the swearing and angry attitude in general, while understandable given the strong emotions brought on by Prop 8, do more harm for their cause than good.

I agree with the sentiments in the video, but hesitated to post it on my own Facebook page because of so many f-bombs. I do want one of those “some chicks marry chicks, get over it” shirts though!

I write for a nonprofit and this is a good object lesson for why I ask two questions before I start on any campaign:
1. Who’s my audience?
2. What do I want them to do?

This video will serve to rally the troops, annoy the opponents and not much else, as others have noted. I don’t think the creators intended it to sway fence-sitters. That’s fine – there’s value in pumping up the supporters of a cause. But if that’s the only message you ever send, you’re not really building a broader support base. If you want a great case study in how to rally supporters while driving away potential allies, look at PETA’s big public campaigns. Lots of attention, lots of it critical – not for the underlying message but for the way it’s expressed. The message itself is drowned out.

The editing is eye-catching. I find the message to be the same tired tripe that’s trucked out every time the issue comes up, and I am amused by the profanity – a juvenile element that is, curiously, wholly lacking from conservative media.

You want to see a video that does work, watch this

@ETpro That was so moving. I cried and cried. That one is going on my facebook page, right now.

@augustlan I was a blubbering baby by the end of it too. No amount of clever can match just speaking from the heart.