Why do some people crave chocolate?

Haha, I see what you did :)
I guess it’s like an addiction. I crave cigarettes and savory junk food, myself… It’s just a matter of what you allow yourself to get used to. (For instance, lots of people have tried cigarettes, or smoke them socially, or only when they drink, etc., and never crave them. I’m NOT one of those people!)

Chocolate has theobromine in it as well as caffeine. Plus I think it makes you release endorphins. Just like sex ;)

How can some people not crave chocolate?

I never craved chocolate until I started eating it. The more I eat chocolate, the more I crave chocolate. I never even really cared for chocolate for most of my life, but I do know that when I eat chocolate I want more chocolate. So, for the most part I just don’t eat it.

I have a very strong urge to eat a piece of chocolate after every meal not really sure why though.

Because it’s all the delicious goodness in the world . It releases the same endorphons as sex and it’s REALLY yummy besides.

I personally crave chocolate because it makes me feel good. I can’t get enough chocolate. It tastes fabulous, it comes in lots of delicious varieties, and it just flat out makes me happy.

@WillWorkForChocolate Wow, if it did that for me, I would certainly eat more.

Sidney Mintz in his book Sweetness and Power referred to chocolate, sugar, tea, and coffee as “tropical drug foods.”