What do you think of AMC Theaters cutting their number of seats by 50% and adding large leather reclining seats?
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rockfan (
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July 8th, 2014
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21 Answers
Will they be raising prices by 50% to make up for the lost revenue?
They did it at my theatre. I don’t really like it. Next they’ll be selling pajamas.
To me, it’s up to them, but if prices go up for any theater, I’ll be attending even less than I do now (which is not very frequent as it is).
@elbanditoroso Yes, the prices are going to be the same as seeing a 3D movie.
They are trying new things to attract the lost customer who prefers to watch movies in the comfort of their own home on their jumbo flat-panel tv.
Unless you absolutely must see a movie the week of release, there is no good reason to go to a movie theater, if you have a decent setup at home.
Even with a 70 inch flat screen, I think a movie theater experience can’t be beat. I loved X-Men: Days of Future Past, and I can’t imagine waiting 6 months to see it on a TV.
I saw a bunch of movies around the holidays and Oscar season, so I would know what all the fuss was about. Other than that, I don’t usually have time to spare to go see one. I could see the appeal of not waiting 6 months, in order to know what people are talking about when they talk about the appeal of certain films. However, the seats in my local theaters are good enough for me.
It’s called supply and demand. If they cut the supply, and the demand is still large, they can raise the prices to whatever the market can bear.
Ugh. Now I’ll never make it to the end. Nap time!
Less and less people are going to movie theaters, now, with the availability of Netflix, Amazon Prime, and other home viewing options, so I would think if they raise the price too high, even less people will attend.
It’s a last ditch to try to stay in business.
It will be much more comfortable viewing for those arriving on time.
If they jack up the prices because of this then fuck it, it’s expensive enough as it is. Could buy the whole goddamn special edition tin box when the movie hits shelves for less than seeing it in some fancy theater with reclining leather chairs.
Cut down big on watching in theaters after discovering the wonders of Blu-rays playing on HDTV with surround sound in my own place. And cut down big after adjusting to watching on Netflix and Amazon, movies that I don’t need to see on the big screen.
But I do watch movies on the big screen when they are big and exciting enough ( STAR WaaaAAARS-!!! ) so I look forward to my new Lazyboy style chair at AMC. Yeah baby yeah-! :)
I’d like to begin by having a cool leather chair like that in my place.
@Symbeline Had fun playing once on the Lazyboy website where you pick and choose the design, material and color of your own dream chair. I ended up with this wonderful chair creation of my own in deep blue leather….that costs $2000.00….( I think ) LOL I still dream about it.
I like going to those places to try out different seats and beds for like two hours, then not buy anything and leave. XD But yeah, that chair sounds sweet. :)
LOL. I used to pick up extra hours at the theater reupholstering seats. You would not believe how many get destroyed so fast. It cost us 10 bucks to redo a seat. It took me around a hour to do one and about 3 dollars in fabric. Everything from gum to people that just got off on slashing seats. I would do a few a day and I got so behind they pulled in five more people to help.
I can’t see this ending well with leather.
I can’t imagine the seats being real leather. I am thinking vinyl would be more appropriate for a public venue.
It’s amazingly comfortable and I love that you can pick out your seat in advance. It’s the only way I could have seen a movie while I was pregnant.
I agree with the comments about price, though. I am fortunate to have a job that offers discount movie tickets purchased in advance from the benefit office at work. That makes it worth it for me. I wouldn’t see a movie in a traditional theater if I had a choice.
But mostly I stay home.
I’m wondering how they come up with the 350K to 500K figure. Where I worked we had to of the biggest theaters I have ever been in. 648 seats in the biggest one. So a bit less than 1K per seat to install. And now that they don’t build ones nearly that large. When they rebuilt the theater I worked at they actually lost overall seats but doubled the amount of screens.
I guess if the have stadium seating they would have to completely redo the floors and that would cost buckets of cash.
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