However, on a more serious note, and more in line with the OP:
I think what you are noticing is something I have noticed over the past several election cycles, going back as far as the 1990’s, and increasing up this point. It is a phenomenon I call the “echo chamber”, and its existence and growing strength are in direct proportion to the transformation of the news industry from a trustworthy public service, where you could easily tell the difference between news and opinion, into the conflagration of news/information/entertainment that the industry has become today.
I have often noticed that if something is shouted to “the media” loudly enough and often enough, it will take on the appearance of the truth. At the risk of beating a dead horse, this is, IMHO, one of the main reasons Hillary’s candidacy suffered so much damage, even before the election cycle. And I don’t necessarily think it was without design. The Clintons have been accused and investigated over the past quarter century. Accusations and innuendo are perfect fodder for the echo chamber. There has never been a trial, except for Bill’s impeachment, and he was acquitted.
As @Patty_Melt stated above, we as a society are still dealing with the effects of the digital revolution, and the sheer volume of information of all kinds that assails us. We are concerned about privacy, but we find it necessary to publicly log every minute detail of our lives, and to publicly “like” (or not) every minute detail of everyone else’s life. The information available to us is astounding, amazing and overwhelming. The old filters of reliability are no longer there. “I read it on the internet!” “Oh, it’s got to be true”!
Those who are masters of marketing noticed the potential early on. Almost every print ad I see includes the symbols for at least Facebook,Twitter, Pinterest, and Google Plus, and might also include LinkedIn, Tumblr, Instagram and a few others I might not remember of the top of my head. But I do remember them, at some level.
Donald Trump called into “Fox and Friends” every Monday morning for years before there was any speculation he might run for President. Bernie Sanders was a regular on the “Brunch with Bernie” segment of the Thom Hartmann program, again for years, before he made any mention of running for President.
I felt the burnout. It added to the pain of disappointment at the results of the election. I forced myself into digital exile. I only visited Fluther, and avoided the news, broadcast, print and digital. I figured if there was something that was going to affect me directly, I’d hear about it and be able to follow up as needed. I have re-entered the stream, slowly, gingerly, as one who almost drowned the last time I was in that river. I have started to question even my own former trusted sources, and have a urge tendency to follow reports to the source, and then judge the accuracy of the report based on the first source.
News reporting has become like Wikipedia. Almost anyone can start a news rumor, just as almost anyone can write a Wiki article. It is the responsibility of the consumer of this news to determine if it is truly accurate, or if it enforces said consumer’s own beliefs regardless of accuracy.