Why is "reach out" being overused lately?

I guess it just resonates with a lot of people!

Bottom line, at the end of the day, it’s just more corporate buzz-speak that has crept into everyday language to replace actual, y’know, like, thought and composition and stuff. Film at eleven.

Going forward, I’m going to just say no. I have zero tolerance for buzz-speak.

And so on, and so forth.

Have a nice day.

I really don’t like it. I annoyingly correct people who use it:

“So I reached out to Becky yesterday and…”

“You called her?”

“Uh, yeah…so she said it was okay. Then, later, Mario reached out to me on SnapChat and…”

“He sent you a message?”

“Yeah, yeah…Then I wanted to reach out to Maria…”

“You emailed her?”

Gah!! Be specific people.

Terms like “reach out”, “resonates” and other language variants may start out, to some minds, over-used, but personally I am delighted that language is fluid (objections to that term are noted) and interesting. Nuance allows for more creativity of thought, insistence on literal precision of word usage indicates a rigidity of perception.

Sorry, @cookieman, but unless you are in a situation where you absolutely need to know exactly what method of “reaching out” was used, your example of correcting someone’s word-usage seems to me just rude and arrogant,

Overusing “reach out” is the opposite of using language in a nuanced way.

That was a general statement, @Zissou, referring to the fluidity of language, not “reach out” in particular.