What were some of the sugary cereals (and their characters) you loved as a kid?

If you will admit it (and few on Fluther like to admit it), you probably loved sugary breakfast cereals as a kid. This is probably especially true if you were a ‘70s or ‘80s kid. Many of those cereals are still around although some have dropped ‘sugar’ from the name of the cereal and replaced it with ‘Honey’ or ‘Golden’ but still sport the words ‘Frosted’ or something similar.

Some of these cereals were up to 40 percent sugar. All claimed to be part of a good breakfast if, as shown, you ate a complete breakfast along with it. They also contained eight or ten vitamins and minerals per box, and had a prize inside or to cut out on the box

Sugary cereals were once a part of childhood culture and may still be. What were your favorites? What characters did you like? Did you ever NOT like a cereal because of the characters on the commercial? How did the characters, ads, or cereals themselves, affect you?