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Why do spammers use spam-like subject lines?
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February 8th, 2023
from iPhone
Usually you can tell if something is spam just from the subject line. Weird spacing, odd fonts, underscores, asterisks…way too much use of bold and italics.
Wouldn’t it be more effective to mimic formatting of regular subject lines?
Is there a strategy that I’m missing here? I don’t get it.
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