Wow… I have such a different definition of mediocre. Mediocre, for me, is bland, repetitive, derivitive. It’s not bad per sé... but on the tasteless side of average.
Chipotle, in my opinion, is none of those things. All ingredients are made fresh, in house. They strive to use as much organically grown ingredients as they can get their hands on. Pork: 100% organic. Black beans are not, but that’s because the organic black bean market isn’t up to Chipotle’s demands. They use as many as they can. There’s more besides just those two.
At lunchtime, you can watch the kitchen crew whip up a new batch of guac, or pico de gallo, or cilantro lime rice on the fly. Chicken is always on the grilll. Nothing is microwaved or kept under a heat lamp. Their black beans are served whole, not broken.
You build your order just the way you like it… and it’s done with all the efficiency of a modernized assembly line. Fast. Hot. And excellent.
The fact you can get out the door with a custom burrito (or bowl) with a drink for under $8 seals the deal.
Around here, I have access to more mom & pop tex-mex joints than you can shake a stick at. I can enjoy variety 3 times a day, 7 days a week. But when I want a place I can trust to take my money and give me deliciousness in tinfoil made superbly well every time like clockwork, I go to Chipotle.
Mediocre then would be Qdoba, where they’ve revamped their menu offerings to simply mirror Chipolte’s. They saw their own offerings were inferior, so they just copied a winning competitor. And offered nothing substantive and new in the interpretation. Meh.
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You don’t have to like Chipotle’s food. Everyone’s palette is different. But I feel like there should be respect for how they deliver… because it’s intentionally planned and meticulously executed.