How do you gain access to "Verizon Surround"?

I’ve been trying to start using ESPN 360 (Now ESPN3). When I try to create an account, it asks for my internet provider, and I answer Verizon. It then asks me for my “Verizon Surround” account log in info. The weird thing is, I have NEVER heard of Verizon Surround in the history of my usage of Verizon. On the Verizon web site, there is not accessible information about this mysterious “Verizon Surround” thing. I try entering my normal “MyVerizon” info, but it’s not what the site is looking for. Has anyone else had this problem?